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Old 04-25-2010, 07:26 PM   #61
KO Gilligan

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Re: how would you like DNF being revealed?
Quote:
Originally Posted by MegaMustaine View Post
You know what is a bad marketing strategy? No marketing at all.
Let's go to E3 months ahead of time.... Let's release exclusive insider content too... Let's get reviewers to rate it based on "previews", then let's unleash it everywhere so that all distribution points compete on the price over the first 3 weeks...

Oh, that's right, that's what they tried to do already - how'd that work out for them? Does that ALWAYS work out best for games that DO get released?

If you think DNF won't get market exposure and shelf space (Serious Sam comes to mind), your wrong. Sure, a Superbowl ad never hurts, but to what end? I'm just saying go ahead and let it go viral, then advertise it a couple days later with some big venue.

You have to realize that armchair developers are chomping at the bit to exclaim how outdated and crappy it is, why give them a head start by doing the usual pre-release (and now way too familiar with this title) shenanigans? It's not always the best way - I'm quite certain of that.
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