New Prey Ad in Magazines

Joe Siegler · 05-18-2006, 03:10 PM

There's a cool new Prey advertisement now hitting magazines, and we thought we'd bring you a peek at it. This ad is currently running in the July 2006 edition of PC Gamer, but should be turning up elsewhere soon. There's some cool copy in the advertisement, here's some of it:

"Imagine a place where gravity isn't always down! it can be controlled, twisted, flipped, and even wrap around small planetoids. Imagine walking on walls and ceilings. Can you handle this new challenge?"
"Multiple gameplay innovations from the developer that brought you Bullet-time, including Deathwalk (dying is no longer annoying, it's fun) and Spirit Walk (leave your body to explore, ambush, and solve mind bending puzzles)."
"Portals change everything. Experience for the first time the reality bending effects of a portal world. Prey sets a new standard that will completely mess with your mind."
"Living Weapons, a faithful sidekick, vehicles, giant environments, jaw-dropping memorable moments, a story of redemption and destiny, and a 3-hour epic soundtrack by Jeremy Soule (Oblivion, Guild Wars). The FPS of the year is coming."

SyntaxN · 05-18-2006, 03:16 PM

Really good one, an attention graber with the fliped site

Micki! · 05-18-2006, 03:20 PM

Haha, i like the way it's amde...

Flipping in all kinds of direction, like the gravitiy of the game...

And the actual pic is great too imo
//Saves to HDD

ZuljinRaynor · 05-18-2006, 03:34 PM

My ad in the new PCGamer says "RP" instead of "M."
Was it already rated now?

Damien_Azreal · 05-18-2006, 03:35 PM

I like... very cool. Saved "My Pictures" folder.

@ Micki!, love the new avatar.

ultra tree 85! · 05-18-2006, 03:43 PM

I have this add in PC Gamer too, and it is very cool. I'm sure it'll get more people interested in Prey.

Joe Siegler · 05-18-2006, 03:44 PM

Quote:

Originally Posted by ZuljinRaynor

My ad in the new PCGamer says "RP" instead of "M."
Was it already rated now?

Your ad doesn't have the Triton or Direct Song logos, either. This is a slightly newer revision.

mysteryperfecta · 05-18-2006, 04:15 PM

My thoughts:

*Has more text to read than a typical ad (which may or may not be a good thing). I'm fine with it. Too much info is better than too little info when trying to introduce a new IP. The tilted paragraphs were very unpleasant to read on a computer monitor, though (which is why it's in a magazine, I guess

).

*"Multiple gameplay innovations from the developer that brought you Bullet-time." Seems a bit of a stretch. 3dr taking credit for features in two games they didn't directly develop.

*There are misused question marks (2!) in the paragraph that begins, "Imagine a place..."

I look forward to seeing it in PC Gamer.

ADM · 05-18-2006, 04:24 PM

One of the most inventive ads I've seen, looks pretty cool. Though mysteryperfecta raised some good questions.

Quote:

*"Multiple gameplay innovations from the developer that brought you Bullet-time." Seems a bit of a stretch. 3dr taking credit for features in two games they didn't directly develop.

Max Payne was still 3DR's game though. They worked with Remedy to create it.. they can take credit.

mysteryperfecta · 05-18-2006, 06:54 PM

Quote:

Originally Posted by ADM

Max Payne was still 3DR's game though. They worked with Remedy to create it.. they can take credit.

You're right, it may be technically correct, but it just seems like a bit of a thin connection to reference a feature from previous game/developer to pimp features from yet another entirely different game/developer.

I'd be interested to know if someone from 3dr actually came up with everyone of the features they're taking credit for. It's like 3dr came up with the Nike swoosh, and Remedy/HH are the orphans in the Malaysian sweatshop churning out the shoes.

Kristian Joensen · 05-18-2006, 06:57 PM

It is not quite like that. But 3D Realms played an important role, AFAIK having Bullet-time depletable and earnable was GB's idea.

ZuljinRaynor · 05-18-2006, 07:02 PM

Quote:

Originally Posted by Joe Siegler

Your ad doesn't have the Triton or Direct Song logos, either. This is a slightly newer revision.

Didn't notice that.

ColtonGrundy · 05-18-2006, 10:23 PM

awesome ad! I would love to mess around with it in Photoshop and make a nice background, looks pretty good as a background now though...

Rellik66 · 05-19-2006, 12:46 AM

Heh, feels like an Escher drawing

ShadeEX · 05-19-2006, 01:44 AM

aswsome ad ...
i really like the symbolism in this ad... multi gravity... really nice..

Nihilanth · 05-19-2006, 01:55 AM

I don't know where to look.

Nice.

Micki! · 05-19-2006, 05:57 AM

Quote:

Originally Posted by Damien_Azreal

@ Micki!, love the new avatar.

Thanks...

Denz created it for me...

I got the idea, form Yatta, and Nacho's avatars...

Singularity · 05-19-2006, 06:43 AM

Man this ad is so good, It deserves to be called "The 2001DNF Video of Ads"

T-6000 · 05-25-2006, 09:59 AM

Heh, quite humerous how you've turned some of those screenshots upside down. Nice to see that you guys are creative and put alot of thought into everything, including your Ads.

Water12356 · 05-25-2006, 11:35 PM

Wonderfull AD, keeps the reader's head spinning.

Micki! · 06-14-2006, 01:07 PM

I have to *bump* this thread once again...

I just saw the AD in a recent free game magazine, and i felt all happy, seeing the old 3DR logo in one of my magazines again... Having the original AD is cool... I might use i as a poster, but, pehaps it's a little too small...

Meh, anyways, just wanted to mention this...

The magazine btw, is Called Gamereactor, a Scandinavian free game magazine (available in Sweden, Norway, and Denmark form what i know)

Orochi Avlis · 06-14-2006, 01:22 PM

I saw it too in Computer Games magazine.
One read sent in a letter regarding the preview they showed. He said that a certain door (that looked alot like female genitialia) disturbed him. In a good way, of course.

Joe Siegler · 06-14-2006, 01:33 PM

Quote:

Originally Posted by Micki!

I just saw the AD in a recent free game magazine, and i felt all happy, seeing the old 3DR logo in one of my magazines again... Having the original AD is cool... I might use i as a poster, but, pehaps it's a little too small...

Wait till you see it in the game. I got rather excited seeing the new animating 3DR logo on the 360 here at work.

Micki! · 06-14-2006, 01:46 PM

^^
I want to see that animation now...

It sounds like it's gonna be cool... I wonder how the 3DR logo will appear... I assume i'll find out with the demo...

Maybe it'll be like in one of the trailers, where the 3DR logo appeared as well..?

(because that looked cool too)

PS
I just compared the AD in my magazine with the one in this thread... It's slightly different... The picture is the same, but the features arent'y listed there... Normally they are there though, english languaged AD's are constantly used in it...

Joe Siegler · 06-14-2006, 01:51 PM

You've seen it already. It's in the Super Trailer.

Micki! · 06-14-2006, 02:05 PM

Yes, that's the one...
I liked it...

hell-angel · 06-15-2006, 12:43 AM

That's indeed a cool animation.

And it will be a good day when I see it on my PC screen again.

Micki! · 06-15-2006, 08:38 AM

I'll drop tears, and cry of pure happyness...

Naah, i'm over reacting...

//Me actually does so

05-18-2006, 03:10 PM	#1
Joe Siegler 3D Realms Staff	New Prey Ad in Magazines There's a cool new Prey advertisement now hitting magazines, and we thought we'd bring you a peek at it. This ad is currently running in the July 2006 edition of PC Gamer, but should be turning up elsewhere soon. There's some cool copy in the advertisement, here's some of it: "Imagine a place where gravity isn't always down! it can be controlled, twisted, flipped, and even wrap around small planetoids. Imagine walking on walls and ceilings. Can you handle this new challenge?" "Multiple gameplay innovations from the developer that brought you Bullet-time, including Deathwalk (dying is no longer annoying, it's fun) and Spirit Walk (leave your body to explore, ambush, and solve mind bending puzzles)." "Portals change everything. Experience for the first time the reality bending effects of a portal world. Prey sets a new standard that will completely mess with your mind." "Living Weapons, a faithful sidekick, vehicles, giant environments, jaw-dropping memorable moments, a story of redemption and destiny, and a 3-hour epic soundtrack by Jeremy Soule (Oblivion, Guild Wars). The FPS of the year is coming." __________________ Apogee / 3D Realms Employee: Dec 14, 1992 - May 22, 2009, Oct 23, 2014 - current "Lifting up the Cross to the waiting lost" - Petra \| John 3:16

05-18-2006, 03:35 PM	#5
Damien_Azreal Super Moderator	Re: New Prey Ad in Magazines I like... very cool. Saved "My Pictures" folder. @ Micki!, love the new avatar. __________________ Monolith Fanboy since 1997 Upcoming Anticipated Games: Doom, Shadow Warrior 2, Mafia III, DisHonored 2, Deus Ex: Mankind Divided

06-14-2006, 01:51 PM	#25
Joe Siegler 3D Realms Staff	Re: New Prey Ad in Magazines You've seen it already. It's in the Super Trailer. __________________ Apogee / 3D Realms Employee: Dec 14, 1992 - May 22, 2009, Oct 23, 2014 - current "Lifting up the Cross to the waiting lost" - Petra \| John 3:16

05-18-2006, 03:16 PM	#2
SyntaxN	Re: New Prey Ad in Magazines Really good one, an attention graber with the fliped site

05-18-2006, 03:20 PM	#3
Micki!	Re: New Prey Ad in Magazines Haha, i like the way it's amde... Flipping in all kinds of direction, like the gravitiy of the game... And the actual pic is great too imo //Saves to HDD __________________ A true genius does not need boundaries such as 'common sense'

05-18-2006, 03:34 PM	#4
ZuljinRaynor	Re: New Prey Ad in Magazines My ad in the new PCGamer says "RP" instead of "M." Was it already rated now? __________________ My vision is augmented.

05-18-2006, 03:43 PM	#6
ultra tree 85!	Re: New Prey Ad in Magazines I have this add in PC Gamer too, and it is very cool. I'm sure it'll get more people interested in Prey. __________________ Duke Nukem Forever will be released in 2010. The community will realize its dream of playing the greatest game of all time. :)

05-18-2006, 04:15 PM	#8
mysteryperfecta	Re: New Prey Ad in Magazines My thoughts: Has more text to read than a typical ad (which may or may not be a good thing). I'm fine with it. Too much info is better than too little info when trying to introduce a new IP. The tilted paragraphs were very unpleasant to read on a computer monitor, though (which is why it's in a magazine, I guess ). "Multiple gameplay innovations from the developer that brought you Bullet-time." Seems a bit of a stretch. 3dr taking credit for features in two games they didn't directly develop. There are misused question marks (2!) in the paragraph that begins, "Imagine a place..." I look forward to seeing it in PC Gamer. __________________ "A government big enough to give you everything you want, is big enough to take away everything you have.”* Thomas Jefferson

05-18-2006, 06:57 PM	#11
Kristian Joensen	Re: New Prey Ad in Magazines It is not quite like that. But 3D Realms played an important role, AFAIK having Bullet-time depletable and earnable was GB's idea. __________________ The Philosophy Of Liberty, Chaos Theory Tachyons, Time Travel, and Divine Omniscience A Refutation of Moral Relativism(Transcript)

05-18-2006, 10:23 PM	#13
ColtonGrundy	Re: New Prey Ad in Magazines awesome ad! I would love to mess around with it in Photoshop and make a nice background, looks pretty good as a background now though...

05-19-2006, 12:46 AM	#14
Rellik66	Re: New Prey Ad in Magazines Heh, feels like an Escher drawing

05-19-2006, 01:44 AM	#15
ShadeEX	Re: New Prey Ad in Magazines aswsome ad ... i really like the symbolism in this ad... multi gravity... really nice.. __________________ Quote: "In an infinite universe where reality is interpreted through our continuously fluxuating perception, providing absolute definitive proof of anything becomes a little more than speculation based on random data." My Youtube Page-My Website(Not updated yet)-My Other Blog

05-19-2006, 01:55 AM	#16
Nihilanth	Re: New Prey Ad in Magazines I don't know where to look. Nice.

05-19-2006, 06:43 AM	#18
Singularity	Re: New Prey Ad in Magazines Man this ad is so good, It deserves to be called "The 2001DNF Video of Ads" __________________ An eye for an eye will only make the whole world blind. -Mahatma Gandhi As human beings, our greatness lies not so much in being able to remake the world - that is the myth of the atomic age - as in being able to remake ourselves. -Mahatma Gandhi

05-25-2006, 09:59 AM	#19
T-6000	Re: New Prey Ad in Magazines Heh, quite humerous how you've turned some of those screenshots upside down. Nice to see that you guys are creative and put alot of thought into everything, including your Ads.

05-25-2006, 11:35 PM	#20
Water12356	Re: New Prey Ad in Magazines Wonderfull AD, keeps the reader's head spinning. __________________ "Psycho Mantis locking your doors, your fridge, shutting off your air conditioner, and clogging your toilet sure beats reading some crap off a memory card." - Mr. Blud "Men trade whatever they have for sex and women trade sex for whatever they want. That may be unromantic but theres truth to it." - Nessus

06-14-2006, 01:07 PM	#21
Micki!	Re: New Prey Ad in Magazines I have to bump this thread once again... I just saw the AD in a recent free game magazine, and i felt all happy, seeing the old 3DR logo in one of my magazines again... Having the original AD is cool... I might use i as a poster, but, pehaps it's a little too small... Meh, anyways, just wanted to mention this... The magazine btw, is Called Gamereactor, a Scandinavian free game magazine (available in Sweden, Norway, and Denmark form what i know) __________________ A true genius does not need boundaries such as 'common sense'

06-14-2006, 01:22 PM	#22
Orochi Avlis	Re: New Prey Ad in Magazines I saw it too in Computer Games magazine. One read sent in a letter regarding the preview they showed. He said that a certain door (that looked alot like female genitialia) disturbed him. In a good way, of course. __________________ PSN Handle: Orochi_Avlis 3DR Forums Steam Group My Steam Stats

06-14-2006, 01:46 PM	#24
Micki!	Re: New Prey Ad in Magazines ^^ I want to see that animation now... It sounds like it's gonna be cool... I wonder how the 3DR logo will appear... I assume i'll find out with the demo... Maybe it'll be like in one of the trailers, where the 3DR logo appeared as well..? (because that looked cool too) PS I just compared the AD in my magazine with the one in this thread... It's slightly different... The picture is the same, but the features arent'y listed there... Normally they are there though, english languaged AD's are constantly used in it... __________________ A true genius does not need boundaries such as 'common sense'

06-14-2006, 02:05 PM	#26
Micki!	Re: New Prey Ad in Magazines Yes, that's the one... I liked it... __________________ A true genius does not need boundaries such as 'common sense'

06-15-2006, 12:43 AM	#27
hell-angel	Re: New Prey Ad in Magazines That's indeed a cool animation. And it will be a good day when I see it on my PC screen again.

06-15-2006, 08:38 AM	#28
Micki!	Re: New Prey Ad in Magazines I'll drop tears, and cry of pure happyness... Naah, i'm over reacting... //Me actually does so __________________ A true genius does not need boundaries such as 'common sense'